
WEBINAR
Advancing the Circular Economy
Certification, Innovation, and the Regulatory Landscape
Upcoming Webinar
*This webinar will be recorded, and the link will be sent to all registrants the following day. If you cannot attend the live webinar and would like to receive the recording link, please fill out a registration form to be added to the post-webinar mailing list.
Join us for an engaging session designed to help you understand the evolving circular economy landscape and how to confidently navigate it through innovation, certification, and compliance.
In this webinar, GreenCircle Certified and Interface will share real-world insights into building circular systems, highlighting how product innovation, transparent practices, and regulatory awareness come together to drive sustainability leadership. You will also learn how third-party certification plays a critical role in validating recycled content claims, aligning with regulations, and strengthening market credibility.
Whether you are a sustainability leader, product developer, or compliance officer, this session will provide practical guidance to help your organization align innovation with evolving requirements and move confidently toward a more circular future.
June 25th, 2025
1:00 pm - 2:00 pm EST
Insights You Will Gain:
Explore how companies like Interface are embedding circular principles into product design, manufacturing, and supply chains, turning theory into measurable impact.
Understanding Regulatory Pressures:
Learn how new legislation (like California’s mandates on recycled content and recyclability claims) is reshaping industry practices and what your organization needs to know to stay ahead.Demystifying Mass Balance and Transparency:
Get a clear explanation of mass balance in recycling claims, how it supports scale without compromising integrity, and why transparency is key for regulatory alignment.The Role of Certification in Circular Systems:
Discover how GreenCircle’s circular economy certifications support compliance, build trust, and create differentiation in a crowded marketplace.Lessons from Interface:
Hear how Interface is rethinking materials, improving take-back programs, and leading in circular product innovation while maintaining compliance and delivering value.Taking the Next Steps Toward Circular Excellence:
Find out how to begin validating your sustainability claims, prepare for upcoming regulations, and leverage certification to future-proof your business strategy.
Join us to gain clarity, confidence, and actionable insight into advancing the circular economy through certification, innovation, and regulatory readiness.
About the Hosts
Certification Officer, GreenCircle Certified
Sara Risley
Sara has over 15 years of experience in product certification and regulatory compliance. She served as the Vice President of Certification at Green Seal, where she led the certification department for two years. Prior to that, she led NSF International's food product certification division, overseeing independent verification for food labels and packaging claims such as Organic and Non-GMO certifications. Additionally, she spent five years as the technical operations lead at NSF International, managing ANSI-accredited standards for commercial food equipment, food contact materials, and water filters.
Sara holds a master's degree in Human Physiology from the University of Michigan and a Bachelor's degree in Biochemistry from Southeastern Louisiana University. She has also completed the High-Performance Leadership program in executive education at the Chicago Booth School of Business.
Director of Global Market Sustainability, Interface
Mikhail Davis
Mikhail Davis is Director of Global Market Sustainability at Interface, a global flooring manufacturer committed to showing industry how to make a profit in a way that is restorative to the planet and creates a climate fit for life. Mikhail is responsible for building internal leadership capacity, providing technical assistance to customers on their sustainability efforts, and continually raising the bar on corporate sustainability performance. He is an expert in healthy and sustainable materials and served as 2016-19 Chair of the LEED Materials & Resources Technical Advisory Group for the US Green Building Council. He graduated with a degree in Earth Systems from Stanford University and is a certified Biomimicry Specialist (Arizona State University).
Recycled Content: The Truth About Third-Party Certification
Additional Resources
Circularity 101
Developing a Circular Economy Plan for Building Materials
Know Your Impact, Show Your Impact
Bring visibility and credibility to your sustainability efforts with robust third-party certification.